Welcome
We’re the ones helping businesses make improved marketing decisions through better, quicker market research at a fraction of the cost of other alternatives.
Our vision is to deliver data of the highest integrity, reliably, and we do.
How do we score high ratings with our clients time and time again? By using the latest technology and the best science, and always sticking to our core values of reliability, data integrity and speed.
We believe in bringing the level of integrity of clinical trials into daily market research.
PSA was the first to offer longitudinal panel and market research in Africa and has been in business since 2005. With more than 6 years experience and over 4000 completes per month, if you’re looking for fast, reliable research tailored to your specific needs - research that reaches people in diverse ways by a company that is at the cutting edge of panel research in South Africa - then give us a call.
Products
We provide expertise, support, training and technology to clients and research contractors who wish to run their own panels. We also offer the use of one or more of our panels and the software platforms and we are experts at the complexity of executing panel research correctly.
Services
Our service integrates panel management, project management, mixed-mode data collection, data processing, analysis & reporting into a single, robust solution enabling our clients to more efficiently conduct fast, effective and inexpensive market research.