PSA News Articles

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• Sustainable Research - Question 2 of 26 (July 2010)
• Sustainable Research - Question 1 of 26 (June 2010)
• Neuromarketing makes it's mark in SA - Leigh Andrews, Editor of Newsclip's marketing publication
• The 'Seven Veils' of online research
• Synchronous Surveys - getting to the parts other methodologies can't!

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Links to External Articles:

• BJ Olsen explains how he can read people’s minds over the internet
• Greg Ward on the value of online panels in market research
• Noel Coburn on winnowing the 'better' from the 'good'
• Andy Rice on an advertising practitioner’s perspective on the changing nature of advertising
• Anina Maree on Nielsen's new Neurofocus

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