Online 101© Programme
| 08h30 | Coffee and welcome | |
| 08h45 | Legitimacy in research – Why panels are essential in online research | Mike Broom |
| 09h00 | How a quotation works – the critical factors: LOI, incidence rate, target market, special requirements | Mike Broom |
| 09h30 | A survey brief | Erika de Lange |
| 09h45 | Questionnaire design | Mike Broom |
| 10h00 | Questionnaire programming, finalise questions and enter into the system | Charl du Plessis |
| 10h30 | Refreshments | |
| 10h45 | Set up sample and launch | Ockert jv Rensburg |
| 11h00 | What makes a good panel – compliance, response rate, reliability, consistency, panel recruitment | Erika de Lange |
| 12h00 | Understanding the panellist, honesty profiling, reasons for ESOMAR standards, quality control | Erika de Lange |
| 12h45 | Lunch | |
| 13h30 | Advanced survey techniques (routing, block rotations, etc) | Charl du Plessis |
| 14h00 | Software systems – availability, support, requirements, etc | Charl du Plessis |
| 14h30 | The online portal and online open ended coding; survey close, export data | Charl du Plessis |
| 15h00 | Refreshments | |
| 16h00 | Analyse survey and delegate feedback | Mike Broom |
| 16h30 | Review, presentation of certificates | Mike Broom |
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